I’ll admit it—I’ve got an unhealthy fascination with Kitchen Nightmares. If you can ignore all of the staged conflict, it’s a fascinating show that speaks to some of the keys to a good business model. I can say confidently that the viewers are exposed to some real...
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Buses are an excellent opportunity to get out awareness about your brand, whether you’re wrapping your own vehicle or you’ve leased advertising space with a transit organization. Here are five creative wraps that great brands have used on buses around the world.
Copenhagen Zoo
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If you’re a fan of this blog, you’ll know that we occasionally talk about using window graphics to promote your business or organization. There are other posts that go in-depth about the features and benefits of a graphic, but that begs the question, what do you put on the graphics...
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On this blog, I’ve talked on occasion about how getting a vinyl wrap for your car is different—easier, really— from getting a paint job. But that doesn’t answer any questions about how it’s different. Let’s take a moment to explore what you can expect ...
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Without a doubt, people in the know are adopting vehicle wraps as a great way to make their new cars stand out. There’s definitely been a trend toward covering your car in a muted, matte black exterior because in a world of shiny new cars, those wraps make your vehicle stand out as downr...
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If you’re a contractor of any kind, then you know that you’ve got to be creative with your marketing. Recently, there’s been a one-two punch that has upset many contractors’ marketing game plans. The economic climate, of course, makes it harder to see a return on ...
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If you’re in the business of owning or managing a car dealership, you’re in a little bit of a predicament. The end consumer isn’t keen to come in and buy from you with frequency. In that case, it’s important to keep up your awareness marketing to remind people how...
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There are a lot of reasons why someone might consider a vinyl wrap for their vehicle. The intricate detail that you can get with a wrap is a big sell for some people, while others just like some of the available colors. But regardless of whether you’re wrapping your car for commercial re...
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Part of the appeal of operating a storefront is getting walk-ins, especially in a high-traffic area. There are a variety of tools to make sure that happens. Many big franchises have custom architecture or big signage for name recognition. But if you’re on your own or on a bud...
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Benefits of Vehicle Wrap Advertising
If you’ve got a business that involves driving as a regular business activity, you’d better have your vehicle(s) wrapped up. Driving in a non-descript vehicle doesn’t do you any good, and you would actually lose an opportunity to make an...
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